Below are a few takeaways, listed alphabetically, from the latest edition of Peter Kent’s terrific tome SEO for Dummies, with my own takes on these Website Search Engine Optimization (Optimisation for my UK friends) takeaways.

  1. Alexa Toolbar
  2. Description Tags
  3. Keyword Density
  4. Keyword Research
  5. Keyword Tail
  6. Keywords in Links
  7. Keywords in Links from Images using Alt Text Tags
  8. PageRank
  9. Pinging Google
  10. Social Media Marketing
  11. Title Tags

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